Connecting the dots between search and the web since 2013.
A rapid-fire breakdown of search industry turbulence and what it means for the people running businesses on it.
Your CMS shapes how search engines see your site. Most platforms ship with defaults that work against you.
A long-form meditation on technology, information flow, and the forces reshaping how knowledge moves.
Foundational thinking on search, content planning, and keyword intent.
5 articlesCrawling, indexing, CMS architecture, and the infrastructure beneath rankings.
5 articlesCommentary on search industry shifts, marketing history, and market forces.
2 articlesIdeas on knowledge, authenticity, self-marketing, and the shape of thought.
6 articles